How to Make Money as an Artist on Skillshare

how to make money as an artist on skillshare

Hey there, fellow artists! Have you heard of Skillshare? It’s an online education platform for creative people who love to learn and teach. It’s not only an opportunity to learn and share our skills, but also has the potential to make us some extra money, or even a full-time income! So in this post, I’m going to be sharing with you my experience of how to make money as an artist on Skillshare.

Back in 2021, I took a leap outside my comfort zone and published my first Skillshare class. Now, with five classes under my belt and a growing income stream, I can attest to the great opportunities this platform has to offer.

Although the initial challenges of video creation were intimidating, the rewards have been fulfilling and it has opened new doors for my career as an artist and content creator.

So let’s jump in to this post on how to make money as an artist on Skillshare.

What is Skillshare?

Skillshare is an online learning platform and community with thousands of classes in design, business, and more, taught by professionals in their field.

Members pay a monthly, or annual fee to access all courses on the platform, along with some other perks, such as live classes. They predominantly focus on creative disciplines like painting, illustration, and software tutorials such as Photoshop and Procreate.

As well as being an excellent platform to hone your creative skills, Skillshare offers the opportunity for artists to share and monetize their own expertise.

As a Teacher on Skillshare, you can create and publish your own courses, guiding learners through your unique creative process while earning money doing what you love.

my Skillshare profile

How do you make money as an artist on Skillshare?

The most common way to make money on Skillshare is by becoming a Teacher and uploading your own courses.

When someone watches one of your courses, you earn a share of the revenue, based on how many minutes of your course(s) they watch. If you have a popular course with a lot of students, you could potentially earn a decent amount of money.

Another way to make money on Skillshare is by becoming an Affiliate. Affiliates are people who promote Skillshare courses and earn a commission when someone signs up for a Premium Membership using their affiliate link. You can promote your own and/or other teacher’s classes to earn this type of income.

If you have a blog or social media with a large following, you could make some decent money by promoting Skillshare courses.

How do you get started on Skillshare?

To get started on Skillshare, the first thing you need to do is create a free account and set up your profile. You can do this by going to the Skillshare website and clicking on the “Sign Up” button.

Note: If you’re not interested in becoming a Premium Member, you can still make money from Skillshare as a teacher and affiliate.

How do you make courses for Skillshare?

Now you’re ready to create your first course. This may take a significant amount of time, and there can be be a learning curve if you are not familiar with the hardware and/or software needed to produce videos. It’s okay, you can learn! (If I can do it, so can you).

There are tons of resources out there to help you product your first Skillshare class. Both on Skillshare itself, Youtube, and blog posts on the web.

The main things you will need to produce your videos are:

  1. A phone or a camera to film
  2. A microphone
  3. A computer with video editing software.

It’s possible to create your class without a microphone, but they do tend to perform better if you can speak directly to your students rather than just screen casting or using on screen text.

For editing my videos, I use a free video editing software called DaVinci Resolve. I was completely new to this software so I followed some Skillshare courses and YouTube videos to learn how to use it. You can use any video editing software you have or are familiar with.

Skillshare class structure

Skillshare has a very specific structure for their courses that you’ll need to follow.

They want a stand-alone introduction video which is kind of like a trailer or highlight reel for your class, which anyone can watch it (even non members). This is meant to entice people to sign up to take the rest of your class. Below is an example of a class trailer from one of my classes:

You’ll also need to film individual videos for the Supplies and Class Project, and an Outro or Conclusion video to wrap it all up.

So a typical class outline might look something like this, with each one being a separate video:

  1. Introduction
  2. Supplies and Class Project
  3. Lesson 1
  4. Lesson 2
  5. Lesson 3
  6. Outro

Skillshare also really encourages you to have some sort of Project at the end of the class that students create and can share with other students on the website and social media.

You’ll also need to come up with a great title, description, and an eye catching thumbnail for your class. This takes time and experience to master. Your first course might not be that great right out of the gate. But just keep working on it and making more more courses, and this will improve over time! The great thing is you can update your older classes with new thumbnails, revised descriptions, and even add or replace whole lesson videos in the future.

The Skillshare website has tons of information and tips about producing your first class. I highly encourage you to go through the articles in their Teacher Handbook before you get started.

Don’t worry too much about getting it just right the first time. After you publish your class, someone at Skillshare will review it within the first 72 hours and let you know if there are any issues with the video quality or content so you can address it and even re-upload if necessary.

How to Promote your Skillshare classes

Once you’ve created your course, you’ll need to promote it. There are several ways to do this, and I’ve listed just a few ideas below:

  • Share it with your following on social media.
  • Write one or more blog posts about it.
  • Post your intro video on YouTube with a link to the class in the description. (You are allowed to post the intro video but not the other lessons on YouTube)
  • Engage with your existing students and encourage them to leave reviews and share their experience with others, helping build your reputation as an instructor.
  • Collaborate with other Skillshare teachers and cross-promote each other’s courses to tap into each other’s audience.
  • Use email marketing: Build an email list and send newsletters to your subscribers, promoting your Skillshare classes and sharing valuable content related to the courses.
  • Use Pinterest: Create eye-catching graphics and pins that lead to your Skillshare class landing pages to attract organic traffic.
  • Create shareable content: Develop engaging and shareable content related to your classes, such as infographics, tips, and tutorials, to attract more attention online.

These are just a few ideas of ways you can promote your Skillshare classes to attract more students and make more money.

how to make money as an artist on skillshare

How much money can you realistically make on Skillshare?

There’s no easy answer when it comes to how much money you can make on Skillshare. Realistically, it depends on a variety of factors such as the quality and popularity of your courses, how often you promote your courses, and how many students enroll in your courses.

That said, some Skillshare teachers have been able to generate significant income from their courses. Some of their Top Teachers have reported earning over $100,000 in a year.

While it’s certainly possible to make good money on Skillshare, it’s important to set realistic expectations. Many Skillshare teachers supplement their income with other activities such as freelance work, consulting, or selling other products. If you’re looking to make a full-time income as an artist online, it’s important to diversify your income sources.

At the end of the day, how much money you can make on Skillshare depends on a variety of factors. If you create high-quality courses and promote them effectively, you can certainly make a good income from Skillshare.

Conclusion

In conclusion, my journey of making money as an artist on Skillshare has been rewarding. From publishing my first class in 2021 to now having five classes and a growing monthly income, I’ve experienced the power of this platform.

So if you’re looking to make some extra money as an artist from teaching online classes, Skillshare is a great platform to consider.

Let me know what you think about making money as an artist on Skillshare in the comments section below! I’d love to hear your thoughts on this potential income stream.


Cheers,

julie signing off

Top Tools and Resources for your Print on Demand Business

top tools for print on demand
top tools for print on demand

If you want to start a print on demand business then you’ve come to the right place! I’ve created this list of the top tools for your print on demand business.

I’ve personally been selling my art through print on demand websites for over 8 years and have tried many different tools and approaches. In this post you’ll get all of the top tools and resources I’ve found for getting started with print on demand and scaling your business.

To get started selling your art online you’ll need to create some designs and optimize your artwork for print. Then, you’ll need to decide on a platform and upload your art or list your products there while using targeted key words to help them get found. Finally, you’ll need to market those products to your customers and continue learning to grow your business.

So let’s get into the top tools for your print on demand business!

Table of Contents

design to product

* Please note, some links are affiliate links. If you make a purchase using the links below I may earn a commission at no additional cost to you. I appreciate your support and it helps me create more content for you to enjoy!

Creating your Designs

First, you’ll need to create some designs or digitize your existing artwork so you can upload them to print on demand websites. Keep in mind the type of products you will be selling. A design for a t-shirt will much different than one for fabric for example.

Below are a few different (free and paid) design tools and resources for creating your designs for print on demand.

Websites to Sell Your Art

The next thing you’ll need to do is decide on one or more print on demand websites to sell your designs through. Below is a list of sites I’ve personally used and sold my art through.

  • Redbubble – Good for beginners
  • Zazzle – More advanced with customization options
  • TeePublic – Super simple upload process
  • Society6 – Tedious upload process but worth the effort
  • Amazon Merch on Demand – You must apply and wait to be accepted but worth it
  • Spoonflower – Sample purchase requirement in order to list for sale
  • Amazon KDP (Kindle Direct Publishing) – No application process
  • Printful – Via your own website or Etsy

Apps to Upload your Designs Faster

If you have a lot of designs ready to upload these are a few apps that you can use to speed up the process.

bulk print on demand flying upload
Preview of Flying Upload software dashboard and connected websites

Keyword and Niche Research

In order for people to find your products you’ll need to make sure you’re including key words that people are searching for! Include them in your title, tags and description. Here are some tools and resources to help you with this.

Marketing your Products

Marketing helps drive sales and raise awareness about your designs and the products you offer. You can do this in a variety of ways including through social media, Pinterest, blogging and more. Below are some excellent tools and resources to help you with your marketing efforts.

design mockups
Mockups like this can help drive sales

Business Tools and Resources

As your business grows you’ll need to implement good business practices like keeping track of finances, doing your taxes, building a website, email list and general organization.

I’ve recently created an all in one Art Business Toolkit to help you get your business started and organized!

Further Education

In order to grow your business you’ll need to continue learning and honing your skills in both design, marketing and overall business skills. There are many excellent resources out there, here are a few of my favourites!

Conclusion

There are so many resources and tools out there to help you grow your print on demand business. What was your favourite resource? Did I leave something out? Feel free to leave links below so we can all benefit.


Cheers,

julie signing off

Selling your art on Print on Demand Websites – Zazzle vs Society6 (Part 2)

zazzle vs society6
zazzle vs society6

Welcome back to my 2 part series on Selling your Art on POD Websites: Zazzle vs Society6!

I hope you’ve had a chance to read Part 1, but if not you can do so here.
Now, carrying on from where we left off….

Payment

On Zazzle you will get paid once your balance clears $50. You can request a payout to Paypal, or reach $100 to request a cheque.

Society6 pays automatically to Paypal, any balance on the 1st of the month following the 30 day clearance period. I am not sure if any other payment methods are available from them.

society6 can cooler review
Can coolers from Society6

Product Quality

As you can see, I have ordered a few items for myself from both stores.  Overall, I have been happy with my purchases from Zazzle and Society6.

It’s hard to compare the quality of items since I’ve purchased different types of items from each store. However, I think the products on Society6 look slightly nicer.

Society6 carries American Apparel brand, so their apparel is consistent quality but not *the best* in my opinion (shirts are a little thin).  The cell phone case I purchased from them was OK, but didn’t provide much in the way of protection for my phone. The design looked quite nice and crisp however.

I ordered a biker tank from Society6 which has a nice image, but is very large (granted, it was unisex).

Zazzle’s t-shirts are nice quality but the print fades after awhile (after several washes), which is to be expected.  Some mugs I received looked OK but the image was little fuzzy. This may have been my fault due to not uploading high enough quality images).

Another point about Zazzle is that there are A LOT of products to choose from, and new items are added on a regular basis.  This can be a little overwhelming. But, since there are so many options you can create niche stores for things like just t-shirts or baked goods or only home decor products for example.  Personally, I am a little haphazard in my store and just make whatever my designs look the best on!

Society6 has a more refined list of products available in their store but they do add new products quite often. Their recently added throw blankets look really nice and cozy.

brunette girl yoga pose elephant pattern leggings
Leggings from Society6

Marketing of Products

Zazzle takes the cake in this regard, for having the simplest marketing options available.  They have an easy “sharing” section on the product page where you can copy and paste different links, share to social media, or select a nicely laid out clickable product image with options for both HTML or BBCode. You don’t need to know any coding or even have an image editing software in order to advertise your products.

Under Zazzle‘s Affiliates section you will find various sized banners which you can use to generate referral traffic.  If someone makes a purchase through those links you will receive referral income. Keep in mind — you can also received referral income on your own products ON TOP of your regular royalty!

Society6 has a curator link (similar to an affiliate link) on each product page. You can receive royalty on your own products or anyone else’s using this link.

One marketing initiative that Society6 does well is they will send an email before a big sale, such as Black Friday for example. In this email they provide you with templates overlays to help you create ads for your store so they look nice and consistent.  

Shipping Costs

Unfortunately the shipping costs to Canada on Zazzle can be pretty high. If you are in the U.S. however, then their shipping rates are more affordable. They even have free shipping promotions (only one time in a year did I see this promotion though).

Society6, on the other hand, often has FREE SHIPPING WORLDWIDE promotions. Sometimes the promotion is site-wide, while other times they give you a special link for just your friends and customers. However, not ALL products qualify for free shipping, like the framed prints.  They do a promotion like this just about once a month though which is awesome.

Summary of Zazzle vs. Society6

So which one of these websites is better?

I think that is something you have to decide for yourself!  There are a lot of factors to take into consideration such as your art style, how comfortable you are with HTML coding, and how much time you have to put the work in for designing and advertising your products.

In my opinion, if you’re trying to sell prints of your fine art then Society6 might be better for you.  If you like design and making text-based graphic t-shirts and invitations then Zazzle will be your thing.  Try both and see what works for you!

For me, having stores on both websites is great for maximizing exposure.  I also sell on a few other websites like Redbubble, Teepublic and Amazon Merch.

I hope you have found this guide detailing the differences between Zazzle vs Society6 useful.  Feel free to leave any questions or comments below, and follow my blog if you like what you’ve seen here!


You may also like these posts:

Cheers,

julie signing off

Selling your art on Print on Demand Websites – Zazzle vs Society6 (Part 1)

zazzle vs society6
zazzle vs society6

Welcome to part 1 of my 2 part series about Selling your art on POD Websites: Zazzle vs Society6!

I’ve been selling my designs on Zazzle and Society6 for several years now. So, I would like to share what I’ve learned so far about these two different Print On Demand demand platforms.

I hope this guide can help you decide which of these sites could be best for you!

“Print On Demand” basically means an item is printed or created after it has been ordered. You upload your art or designs onto a website and digitally place them on different product mock-ups. Then, the company prints and ships the product to the customer after they buy it, and pays you a commission in return.

You do not have to pay for anything or maintain an inventory, so this is a fairly risk-free way to get your art and designs out into the online world!

There are several websites out there who offer this service.  I chose Zazzle and Society6 after doing some research because they are both popular and widely known, offering good customer service and fair designer programs.

Pros and Cons of Zazzle vs Society6

Now I would like to discuss some of the major differences (mainly pros and cons) between Zazzle vs Society6. This is my experience as someone who lives in Canada.

Audience

Society6‘s audience is fine art based. There is more of a focus on prints, and different ways of displaying unique art work (ex. framed art prints, tapestries).

Zazzle caters more towards audiences looking for graphic design based products. Think wedding invitations, birthday cards, and business cards.

 Also, graphic t-shirts with funny/topical sayings are top sellers on Zazzle.

Store Front

As an artist I prefer Society6‘s store front, as you can customize your store front to show either just your designs as prints, or the different products you have for sale. You can also sort by new, random or most popular.

On the Zazzle storefront your “Home” tab is the landing page for your storefront.

Under the “Home” tab your “Most Popular” products show up first, followed by your “Categories”, then “Recently Sold” products, and finally “Latest Products”.  You can customize which categories are shown and re-arrange these under the Store Settings.

There is also a “Products” tab which shows a mix of your most popular items, a “Collections” tab (which can include your own products as well as other people’s), followed by “Comments” and “About” tabs.

While this storefront is a major improvement from what they had before, I find it a little cluttered and also think it may be confusing or overwhelming for a first time user.

A redeeming factor for Zazzle is that you have the ability to have multiple stores under the same account, which is not possible on Society6 at this time.

Ease of Upload

When I first started I thought Zazzle was easier to create products with, but once I caught on to Society6 I realized it is actually less work in the long run.

This is because first you upload your original image and choose the appropriate tags, and then your work is automatically placed on all of their different products. You may have to adjust the size or orientation for some products but most of them should work if your image is large enough.

On Zazzle you upload your image only once but then you have to create each item separately (they do have a “Quick Create” tool but I don’t recommend using it), and then add custom tags for each product. This one by one process can be very time consuming.

One thing that does set Zazzle apart though is that you (and your buyer) can customize each individual item with text or other images, all within their website.

Society6 has no options for customization after you’ve created your products, besides changing the colours of some items.

Earnings

Now the part you really want to know – which of these websites can make you the most $$??

Personally I have made more on Society6, but it will completely depend on your style of artwork, target audience and how well you market your products.

On Zazzle you can set your own commission rate, so it can be as  high as you choose — but keep in mind it will be hard to compete with other stores and get sales.  The typical commission rate is usually around 10%. I get anywhere from 0.10 cents to $10 depending on the item sold.

On Society6 you get a fixed commission rate on products, but you can choose your own commission for prints.  I generally earn about $4-$5 per sale, so the set commission rate seems pretty fair to me.

Also keep sales cycles in mind. Generally I get the most sales around the Holidays and Back to School (August) while the Spring and early Summer is generally quite slow.

CLICK HERE FOR PART 2 of Selling your Art on Zazzle vs Society6 including information about: Payment, Quality of Products, Marketing of Products, Shipping, and my own Summary remarks!

What has been your experience selling on Print on Demand websites?  Do you have any of your own tips to share?  Feel free to leave your comments below!


Cheers,

julie signing off